Air Canada is getting a new look across the board.

During three simultaneous events held in Toronto, Montreal and Vancouver Thursday, the airline introduced a new livery that will soon grace its entire fleet, new uniforms for customer-facing employees and upcoming onboard menu items.

Air Canada said its entire fleet of 300 mainline and regional aircraft will be repainted with the black and white design that features an encircled red maple leaf on the plane's tail as well as on the side of the fuselage just behind the cockpit.

"Air Canada's new livery signals a pivotal inflection point in our 80-year history," President, Passengers Airlines Benjamin Smith said during Thursday's reveal in Toronto. Full Article